Simon Marriott - Romsey Farm - Victoria, Australia

Case Study: Romsey Farm 

Key Stats: 

  • Grower - Simon Marriott
  • Location - Romsey, VIC Australia
  • Crops and/or stock - Sheep and dryland hay cropping
  • Property size - approx. 100 acres
  • Observant / Jain Logic - Soil, Weather, Water Level and Image Capture Monitoring
  • Local Dealer -  Jain Agriculture Services Australia

Simon Marriott, a remote farm owner in Romsey since 2013 with a strong focus on producing pastoral crops for his horses and selling lamb stock. With a full-time job in the city and his farm being a couple of hours away, Simon’s key concerns with being offsite 5 days of the week was that he'd need to be able to remotely check water levels in tanks, receive low and high water level notifications, keep an eye on the soil health and decide when to cut and bale crops. 
Having come across Observant through the tech industry he worked in, Simon quickly adopted Observant's Farm Monitoring & Control solutions to address his key concerns, starting with monitoring water levels in his tanks and setting low and high water level alerts to be received via text/email, and automating pumps on/off to ensure stock have water.

 Simon Marriott checking tank levels and setting alerts from his smartphone. 

Simon Marriott checking tank levels and setting alerts from his smartphone. 

Having addressed his primary concern around stock water management, Simon contacted Observant to improve the nutrient health of his fodder crops. The team here at Observant suggested using their Agronomic Solution to understand what was going on both above and below the ground, by installing soil moisture probes and a weather station to collect data and make informed decisions. Having access to various readings, such as, rainfall, frost, wind speed, wind direction, soil moisture and Electrical Conductivity (EC), resulted in accurate and efficient application of nutrients, as well as knowing the best time to cut and bale. Simon is now efficiently using inputs and adapting practices to give crops what they need, rather than relying on historical farming methods. The combination of having both a weather station and a soil probe sensor resulted in producing better quality pastoral crops while efficiently using water resources, in the short space of a year.

“Last years (2017) crops were disappointing, with poor quality bales, dry and lacking nutrients. This year’s crops have improved dramatically, see the comparison. Good seed, moisture levels and quality nutrients just by knowing what’s going below the soil. When to water, add nutrients and when to cut and bale for bumper crops.”
— Simon Marriott, Romsey Farm Owner
 Comparing crops before and after the Jain Agronomic Solution was implemented.

Comparing crops before and after the Jain Agronomic Solution was implemented.

Simon shows the improved health in this years crops compared to last years and how the Observant's Monitoring & Control system has given multiple returns on its initial investment. Having seen a reduction in labor costs, efficiency in water application and improved crop quality.

“Being able to pull crops off at the right time has given Romsey Farm multiple payback on the system costs... As we move forward we’re looking at using the data to more efficiently run our farm and make sure that we’re putting down nutrients, pesticides and any of the seeding operations at the right time and also is allowing us to make the right decision as to when to cut and bale.”
— Simon Marriott, Romsey Farm Owner

Key Takeaways: 

  • Set alerts on your water points to protect your stock and save on labor costs
  • Adapt to your crops specific requirements
  • Make better decisions based on data collected above and below ground
  • Technology can assist you in managing your time and resources better
    • Invest in technology to improve overall yield health, performance and returns
    • Time your irrigation, nutrient and pesticide application to improve crop health and growth

Eric Harvey - Gilgai Farms - New South Wales, Australia

With funding from MLA, Eric has installed a range of Observant Solutions to monitor their stock, water points, troughs, rainfall and manage their pump station. Using water level monitoring, camera monitoring, weather monitoring (rain gauge), and pump management. 

Eric demonstrates how easily he is able to monitor and control his farm by using the Observant Global software. Using an iPad, iPhone or computer Eric logs in to set alerts for low tanks levels, check rainfall on an hourly basis, get a visual on his stock and troughs, check not only the run status but also the fault status and has the capability to remotely turn on/off his pump. 

Eric explains that he was able to save over a day a week running around the farm checking water points, turning pumps on and off and also cost savings around running vehicles. Considering the costs saved on labour and time, Eric was able to pay off his Observant system within 9.5 months! More importantly, it provided him with the peace of mind of knowing his farm was easily accessible from his smartphone, anytime, anywhere and that alerts would notify him when things weren't running as planned. 

Read the full article here

Steve Cadzow - Mt Riddock Station - Central Australia

Case Study: Mt Riddock Station
Key Stats: 

  • Grower - Steve Cadzow
  • Location - Mt Riddock Station, Alice Springs Australia
  • Crops and/or stock - Beef Cattle
  • Property size - 650,000 acres
  • Observant Solutions - Tank Level Monitoring, Image Capture Monitoring and Pump Management.

With around 8000 - 9000  sustainably farmed beef cattle raised in the rangelands of Central Australia. The Cadzow family is using technology and innovation in the pastoral industry to improve soil health and implement better farming practices for efficiency and longevity. 

“Water is the lifeblood of everything that lives out here, if we don’t have water our cattle don’t survive”
— Steve Cadzow, owner at Mt Riddock Station.
 Steve Cadzow, Mt Riddock Station 

Steve Cadzow, Mt Riddock Station 

Observant telemetry tells Steve how much water he has, just by logging into the Observant Global software from his mobile phone or iPad. Being able to remotely read water levels has saved him an average of 180 - 200 kms a week in travel savings and allowed him the freedom to manage his property when he is offsite or travelling overseas. 

Steve and his wife Rebecca rely on telemetry to monitor and control water usage remotely, allowing them to be more efficient elsewhere on the farm. Using Observant telemetry, means remotely monitoring what's happening at the tank, having the ability to remotely turn pumps on and off, and setting low and high (water) level alerts. Where traditionally they'd need to physically monitor and manage each water point, they can now simply log in to their account from their phone and make decisions from the data collected and displayed on Observant Global.

 Observant Global Software displays water level readings

Observant Global Software displays water level readings

“We’re not going to sit here and just do the same things our grandfathers have done for the last 100 years”
— Rebecca Cadzow, owner at Mt Riddock Station.


Aerial shots of the farm show that over the years, better farming practices have improved land growth, and made the soil healthier, which is apparent from the variety of grass they are growing. The Cadzow family believe that Mt Riddock station will provide future generations land that is far more fruitful than what they inherited from their forefathers, using their Observant system to collect data and make informed decisions going forward. 

Observant Solutions seen in the following clips include Tank Level Monitoring, Image Capture Monitoring and Pump Management. 

Key Takeaways:

  • Remote monitoring of main water points will save hours of labor costs
  • Set low/high water level alerts, for peace of mind
  • Allow technology to create efficiency, free up time, added stock security and take out the need to physically monitor each point
  • Vital to apply sustainable farming practices and improve the health of the land, for future generations 


Learn more about Mt Riddock Station by watching the video below.